Property Marketing Guides

Email marketing is more dominant than it’s ever been in the world of real estate, and it’s only going to get better. Even with the eruption of new technologies, email continues to dominate as a dependable, affordable and top-performing digital marketing channel. For the last 10 years, email has been generating the highest return for […]

Save Your Estate Agency Time & Money with Marketing Automation Marketing automation is the processes set up to automate marketing activities. Usually, these marketing activities are sent as a response to a user action, for example, enquiring on a website. Marketing automation gives you the opportunity to replicate and automate repetitive tasks. Marketing automation can […]

Admitting You’re Having a Problem is the First Step The real estate industry is one that’s constantly expanding and changing, which can cause problems for estate agents. Some agencies believe that there’s nothing wrong with how they are currently performing online.  However, if you’re struggling with getting your website found in search engines – which […]

The how to guide of Google’s best-kept secret.. and it is totally FREE One of the most important first steps to get your estate agency noticed locally is to create, verify and claim your local Google My Business (GMB) listing. Doing this will help your website appear in Google Maps, Google’s local pack (the local […]

What Channel Should You Use Ideally, you will master all of your social media for Real Estate, because what if someone stumbles across your account or does some research into you and sees an inactive account, with poor content? From experience we would suggest that you are active on the following social channels: Facebook Facebook […]

Why Are Blogs Important? Content is an important factor of any website because it contributes to your organic ranking ability. Having high-quality content that’s interesting to read and is useful to your audience is far better than creating boring pieces of text primarily written with the sole purpose of being found by search engines. Google […]

So, How Can You Optimise Your Property Listing Page? So, you’ve got a website, but how do you make sure it generates leads? Well, it shouldn’t come as a surprise that you must ensure your property listings are in tip-top condition to persuade your audience to make an enquiry about a specific property. Your property […]

Did you enjoy part 1 of our new 3-part series for estate agents? An Estate Agent’s Guide to Optimising a Property Listing Page was all about how to generate leads directly from your property details section on the website. However, to get them there, you need to have a well-thought-out search page. If you want […]